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On-line
CRM
Pointsoft CRM (Customer Relationship Management)
helps you build and maintain customer relationships.
Find out who your best customers are, what they are
buying, when they are buying, and reward their loyalty
with effective promotions.
Pointsoft CRM helps you
invest your marketing efforts and funds in the right
customers at the right time - putting big smiles
on you and your customers!
| Pointsoft CRM |
Other
.com loyalty programs
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| Fully
integrated into POS
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Run
separately from POS
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| Accessible
from any POS station
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Accessible
only from one single station
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| Lets
you own and control your own data
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Share
your transaction and membership data
with third parties / competitors
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Features highlight:
- Internet-based membership
system (available also on Smartcards)
- Centralized SQL database
- Integrated into front-end
POS - accessible from any station
- Typical processing time
less than 0.5 second
- Empower employees with instant
and valuable customer information
- On-line reward point accumulation
- Automatic discount based
on pre-defined member classes
- Know your customers and their
buying habits
- Flexible targeting tools:
search by any combination of total purchase within
any period, frequency of purchase, age, gender,
birthday, geographical location, etc.
- Produce mailing labels, email
list, or send as SMS to cell phones
- Sales Mix Reports by age
and gender groups
- Lapsed Customer Report to
recover lost customers
Screen
shot:
Swipe membership card on POS
-> system retrieves customer information
from centralized data server (typically in
less than 1 second) -> display customer
information on POS screen (customer name, birthday,
special date, last purchase date, accumulated
reward points, etc.)
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Copyright
2008. All rights reserved. Pointsoft Ltd.
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